Monday 18 April 2011

RTE News - Virtual Sets Trickery

This brief for this job was essentially to make the RTE News Studio look bigger and more impressive than it actually is. An artificial 'other side' of the studio was built in 3d complete with TV cameras with blinking lights, to look more pleasing than the existing restrictive wall and unsightly cables and accoutrements. A gobo light effect was then placed on the floor with the title of the bulletin. Creating this in 3d meant I could get accurate reflections in the floor etc. So everyday it is overlay-ed on the real live shot to give the impression of a more impressive, cohesive studio setup. All in a day's work for the artificial nature of television.
// Art Direction & Client for RTE News - Mick Nalty
// 3d Animation, Tracking, Effects - Alan Eddie
// An RTÉ Graphic Design Department production
// ©RTÉ


 


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